HEMA
Client
HEMA
Context
In the context of HEMA’s expansion in the French market, the brand wanted to launch a visibility operation in Gare de Lyon’s esplanade in celebration of the end of the year
Infos
Services: Conceptualization, design, production, installation
Date: 2014
The event
HEMA POP UP STORE- Gare de Lyon
The famed brand HEMA wanted to launch a visibility operation in Gare de Lyon’s esplanade in celebration of the end of the year.
The brand reached out to My Pop Up Store to help them conceptualize and implement this pop-up exterior space. To top it all off, we installed a Christmas tree signed My Pop Up Store.